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New Book The Prince Of Pico

In the summer of 1999, what was meant to be a brief two-week vacation in Los Angeles turned into a seven-year journey that would alter the course of my life. This book is the product of those seven years, transcribed from my handwritten journal where I chronicled every moment, every encounter, every twist of fate, and every piece of the city that became my home. What began as a spontaneous getaway transformed into an odyssey of experiences that spanned the turn of the millennium, the seismic shift from analog to digital, and the world-altering horror of 9/11. Along the way, I met incredible artists, worked with industry leaders, and lived a life that was as thrilling as it was unpredictable.

This memoir is a testament to that time, where only Jeff and I face the consequences of our actions, while the rest of the people in these pages are honored for the impact they made on my life. The words within capture more than just events; they reveal the very pulse of Los Angeles at a time when the world was undergoing monumental change. I hope you'll join me on this incredible adventure, walking alongside me through the streets of LA as they shift and evolve, just as I did.

Welcome to *The Prince of Pico*—a story of transformation, survival, and the pursuit of something greater in a city that never stops moving.

Rob Taylor’s new book memoir The Prince Of Pico now available on Amazon 

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LA in pictures from the Prince of pico

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